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Hatswork Round-Up: February 14, 2019

February 14, 2019 - By Emily Potter

Happy Valentine’s Day! Today, we’re spreading the love; one fast food chain released a line of wedding themed merch.

We will also look at how one European beauty brand is using promotional products to expand their reach. Finally, we will discuss the Supreme Court’s ruling on Minnesota’s ban on political apparel at the polls.

Promo Marketing

Taco Bell Releases Wedding Themed Merch Collection

I remember reading an article a few years ago where a couple had their wedding ceremony and reception at a Taco Bell Cantina complete with chalupa-inspired photos. I like to think that’s what sparked my favorite late-night spot’s new wedding themed merch marketing campaign.

Couples can now get their hands on Taco Bell’s new wedding themed merch collection complete with plastic champagne flutes, Mr. and Mrs. shirts, as well as a bowtie and garter printed with a hot sauce design.

They’re not the first restaurant to develop a wacky promotion around Valentine’s Day; last year, McDonald’s gave away a $10,000 Big Mac ring.

Premium Beauty News

Imagining the Future of Promotional Gifts

This article looks at how one beauty company chooses SMART promotional products to represent its brand. Be sure to read it in full for more details on selecting your own products, but don’t forget, #hatswork.

ASI

Supreme Court Rules Political Swag Ban Unconstitutional

Many states have laws limiting political promotions at polling places, but Minnesota’s was overturned after being deemed too broad and subjective. What are your thoughts on political promos, should those MAGA hats be regulated?

It seems like every month there’s a new wacky promotion, especially in the fast food market. It keeps me constantly entertained, so I hope the trend doesn’t end anytime soon. What’s your favorite bizarre campaign we’ve covered? What do you think of the wedding themed merch? Let us know in the comments below; you can also follow us on Instagram and Facebook using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.

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