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Hatswork Round-Up: April 4, 2019




In today's Round-Up, we're looking at another retailer joining the promotional products business. We will also discuss advertising methods and bizarre products 1.

Promo Marketing


New Costco Promotional Products Business Launches Via Harland Clarke 2


We have talked in the past about Walmart 3 and Amazon 4 joining the promotional products business. But today, a new retail giant has entered the ring: Costco.

Texas-based integrated marketing service provider, Harland Clarke, fulfills personalized orders for both Walmart and Costco. This gives end consumers the ability to order items on their own items without going through the traditional promotional products business channels.

If this trend continues and end-users can cut out the middle man, how do you think it will affect our industry?

TechGenYZ


Eight Simple Ways to Make the Best of Advertising to Generate Piles of Money 5


This article is all about finding a balance between an aggressive advertising medium and a cost-effective marketing budget 6. Think back to business school: The Four Ps of Marketing are Price 7, Product, Place, and Promotion.

  1. Content Marketing 8

  2. Instructional Videos

  3. Reddit and Quora 9

  4. Banners 10 and Signs

  5. Promotional Products

  6. Social Networks 11

  7. Micro-Influencers 12

  8. Customer Referral Program


HALO


Trend Watch: Imagination 13


Here on Hatswork, we spend a lot of time discussing seasonal trends for women 14, men 15, youth 16, and athleisure 17 markets. This article is not that.

This article explores a trend you might not consider in relation to headwear: imagination. The ability to dream up off-the-wall products 18 that break tradition and bend rules. Products you wouldn't offer to just any group of trade show 19 attendees. These are the items reserved for start-ups 20 that take risks, or college job fairs 21 full of students who dare to dream.

Check out the first item on this list, you won't regret it. Here's a hint: it's a hat.

What are your predictions for the future of the promotional products business? Share yours in the comments below. You can also follow us on Instagram 22 and Facebook 23 using the hashtag #hatswork.
Links:
  1. https://hatswork.com/blog/2018/12/20/hatswork-roun dup-promotional-apparel-3/
  2. https://magazine.promomarketing.com/article/costco s-promotional-products-business-has-something-in-c ommon-with-walmarts/
  3. https://hatswork.com/blog/2017/12/07/hatswork-roun dup-promotional-campaign/
  4. https://hatswork.com/blog/2018/08/30/hatswork-roun dup-promotional-industry/
  5. https://www.techgenyz.com/2018/07/18/ways-to-make- the-best-of-advertising/
  6. https://hatswork.com/blog/2018/04/09/promotional-h ats-finance-sector/
  7. https://hatswork.com/blog/2018/04/16/targeting-pro motional-hat-sales-financial-market/
  8. https://hatswork.com/blog/2017/07/13/hatswork-roun dup-promotional-event/
  9. https://hatswork.com/blog/2018/12/17/branded-hats- not-national-fakenews/
  10. https://hatswork.com/blog/2018/08/13/cap-patches-h istory-trends/
  11. https://hatswork.com/blog/2018/12/10/branded-caps- not-fakenews/
  12. https://hatswork.com/blog/2018/01/15/promotional-h eadwear-technology-market/
  13. https://www.halo.com/blog/2018/trend-watch-imagina tion?utm_source=feedburner&utm_medium=email&am p;utm_campaign=Feed%3A+halo%2FHHWu+%28Promotional+ Marketing+Blog+by+HALO+Branded+Solutions%29
  14. https://hatswork.com/blog/2018/06/04/womens-hat-tr ends-ss19-ladies-hats/
  15. https://hatswork.com/blog/2018/06/11/mens-hat-tren ds-ss19-mens-caps/
  16. https://hatswork.com/blog/2018/06/18/youth-hat-tre nds-ss-2019-kids-caps/
  17. https://hatswork.com/blog/2018/06/25/hat-trends-ss 19-athleisure-caps/
  18. https://hatswork.com/blog/2019/02/14/hatswork-roun dup-wedding-themed-merch/
  19. https://hatswork.com/blog/2019/01/31/hatswork-roun dup-promo-apparel-trends/
  20. https://hatswork.com/blog/2018/01/08/sell-custom-c aps-tech-startups/
  21. https://hatswork.com/blog/2017/02/13/selling-caps- college-campuses/
  22. https://www.instagram.com/hatswork/
  23. https://www.facebook.com/hatswork/
Post date: 2019-04-04 08:00:56
Post date GMT: 2019-04-04 13:00:56

Post modified date: 2019-04-02 13:24:57
Post modified date GMT: 2019-04-02 18:24:57

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