Hatswork Round-Up: November 15, 2018

November 15, 2018 - By Emily Potter

You may not know this, but Hatswork is based out of Bentonville, Arkansas. Our first article today focuses on how on the University of the Ozarks used promo items to increase their enrollment by nearly 30%.

We’ll also talk about how one promo agency is taking full advantage of all that their community offers in the summer months. Finally, we will look at some wacky promo items surrounding the Royal Wedding.

Promo Marketing

How an Arkansas University Boosted Enrollment 29% Through Promo Items Gift Box

Located in Clarksville, the University of the Ozarks is the oldest college campus in the state of Arkansas. The school sent gift box-style packages which included a canteen and headband to potential incoming freshmen in hopes of swaying their decision while selecting a school.

Enrollment was up 29% for the 2017-2018 school year, and projections show 31% is expected for the 2018-2019 year.

Thurston Talk

Budd Bay Promotions and Apparel Has Summer Swag and Festival Fun in the Bag

Budd Bay Promotions and Apparel started as an embroidery shop, and has since evolved into a full service promotional product agency providing hats and other promo items to customers in all types of industries.


Royal Wedding Merchsplosion Continues with Off-the-Wall Promo Items

You probably heard about the real-life fairy tale that was American-born Meghan Markle’s wedding to Prince Harry. It happened earlier this year, and the two are currently expecting their first child. What you may not have seen was all of the bizarre, off-the-wall promo items that surrounded the big day.

  • Pez Candy
  • Swimsuits
  • God Save the Cream Ice Cream
  • Throne Up Barf Bags
  • Sparkle like Markle Socks
  • T-Shirts
  • Bobble Heads
  • Refrigerators

What’s the craziest promotional product or campaign you’ve come across? Tell us about it in the comments below.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


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