Hatswork Round-Up: December 28, 2018

December 28, 2017 - By Emily Potter

In today’s Round-Up, we’re going back in time, in order to look towards the future by taking a second look at our Spring/Summer 2018 Headwear Trend Series.

We’ll also look at how headwear can be used for good.


Men’s Hat Trends and Styles

We just finished our Autumn/Winter 2018 Headwear Trend series, be sure to check up on all the styles you can expect for Women’s, Men’s, Youth, and Athleisure markets.

This article takes us back a few months and summarizes our Spring/Summer 2018 Men’s Headwear Trend article. You can also refresh yourself on the Women’s, Youth, and Athleisure trends for the warmer months as well.


McDonald’s Launches Get Your Hat On Campaign

For the third year in a row, 500 McDonald’s restaurants across Michigan sold red and white striped knit hats for $5.00 to benefit the five Ronald McDonald houses in Michigan.

The Ronald McDonald House is a charity that provides a home away from home for families of ill children during hospital stays.

This is just another non-profit utilizing the power of headwear as a promotional and fundraising tool.


Merchandise on a Mission: Promo Products Making a Difference

This article is an interview with a representative from Ethix Merch, a distributor that specializes in sourcing products specifically for socially conscious clients.

Ethix has a tagline of Merchandise on a Mission. It supports goods made in the U.S.A, union workers, and environmentally friendly processes.

They work a lot with non-profits, schools, labor unions, startups, and local retail shops.

  • What end-buyer industries do you serve primarily?
  • What have been some recent sourcing challenges?
  • What prospecting tools do you use?
  • How do you target and quality leads that are good fits for fair trade products?

Tell us about a unique way you’ve seen headwear used to raise funds for a good cause in the comments below. You can also follow us on Instagram using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


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