In today’s Round-Up, we’re letting one of the world’s biggest drink brands prove the effectiveness of using promo products in your marketing campaign.
Every week you hear us preach about the effectiveness of using promotional products in your marketing campaign. Today, you don’t have to take our word for it; just listen to one of the world’s biggest beverage brands.
“Promotional marketing is inherently more adept at addressing important consumer touchpoints and leaving a lasting impression on consumers that influences their behavior both offline and online.”
This article looks at how promotional products can affect a marketing campaign in today’s digital world.
- Generate Long-Term Brand Recognition and Exposure
- Establish Quality
- The Utility Factor
- Utilize Deft Promotional Strategies to Cross-Pollinate Marketing Channels
- Promotional and Digital Marketing Are Not Competitors
The days of children going door-to-door selling candy bars to raise funds for their high school team are a thing of the past. Nowadays, when faced with budget problems, schools will set up an online store with all of their branded merchandise available for purchase. By up charging each item by a few dollars, that excess can be used to support teams in things like tournament expenses or uniform purchases.
The bestselling items include: