Hatswork Round-Up: January 12, 2017

January 12, 2017 - By Emily Potter

In case you missed it, today is the last day of the PPAI Expo 2017. Because you can never be too prepared, we’re starting today’s Round-Up off with a guide to Las Vegas. You know, in case you want to get a head start on planning your 2018 trip. We’ll also look at a full list of apparel decoration terms and technique definitions, as well as discuss some promotional ideas for different types of events.


Viva Las Vegas! The SAGE Guide to the PPAI Expo

Full disclosure, this article has almost nothing to do with the trade show itself and everything to do with its location. This week has been my first Vegas experience, so this guide was particularly helpful for me. It offers some insider tips specific to Expo attendees.


Apparel Decorating Basic Terms and Techniques

This guide is a must-read for any apparel decorator or promotional products professional. It offers definitions and explanations for the following terms and techniques:


Specialty Promotional Products Can Leave Lasting Impressions

This blog post is all about connecting the right branded product with the right event to create a memorable experience for attendees. It gives the following examples with promotional ideas for each. Hats are specifically mentioned as a good item for community awareness programs.

Did you make it to the Expo this year? What were some of your favorite items you saw there? Do you have a go-to spot you visit every year? Tell us all about your trip in the comments below! You can also follow us on Instagram using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


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