Hatswork Round-Up: February 20, 2020

In today's Round-Up, we are talking about some of the coolest promotional products ¹ on the market. We will also take a deeper look at the psychology of color selection ² to get the best results for your brand and marketing materials.

Promo Marketing

My Five Favorite Promotions of the Week: Death Cap Hats, Brewery Merchandise and More ³

In this article, the author picks out five of the coolest promotional products from the week.

• Death Cab for Cutie Dad Cap ⁴
• Tacos 1986 Merchandise ⁵
• Monkish Brewing Footballs ⁶
• Traverse City Cherry Pitters
• Starbucks x Bellywellyjelly Merchandise ⁷

Small Business Trends

The Coolest Promotional Products for Your Business ⁸

“For most, the first things that come to mind when they hear the term promotional product are generally a branded pen or keychain. However, in recent years the promotional products industry has expanded that train of thought to include a variety of new product offerings and uses.” – Paul Bellantone, CAE, PPAI President and CEO.

• Personalized Corporate Gifts ⁹
• Employee Awards ¹⁰
• Practical Desk Accessories
• Trade Show Bags ¹¹

HALO

Tips for Using Color in Your Branding ¹²

Did you know that 51% of the most successful brands only use a single color in their logo? Or that blue is the most popular color for businesses? Check out the full article for more statistics and a deep dive into the meaning behind the following colors ¹³.

• Blue
• Red
• Green
• Yellow
• Black
• Orange
• Purple
• Pink

“A promotional hat using a vibrant green ¹⁴ or orange ¹⁵ is scientifically going to stimulate viewers more than a grey or black version ¹⁶.”

What is the coolest promotional product ¹⁷ you have seen in the last week or so? Tell us in the comments below. You can also follow us on Instagram and Facebook using the hashtag #hatswork.

1. https://hatswork.com/blog/2020/02/13/hatswork-roun d-up-february-13-2020/
2. https://hatswork.com/blog/2016/06/13/customized-ca p-designers-tips/
3. https://magazine.promomarketing.com/post/111027-2/
4. https://hatswork.com/blog/2018/04/23/sell-wholesal e-hats-entertainment/
5. https://hatswork.com/blog/2018/05/07/custom-made-h ats-fast-food-fine-dining/
6. https://hatswork.com/blog/2017/07/03/selling-custo m-hats-alcohol-companies/
7. https://hatswork.com/blog/2017/06/19/selling-brand ed-caps-beverage-companies/
8. https://smallbiztrends.com/2019/01/coolest-promoti onal-products.html
9. https://hatswork.com/blog/2019/12/23/predicting-th e-hottest-promotional-products-of-2020/
10. https://hatswork.com/blog/2018/01/08/sell-custom-c aps-tech-startups/
11. https://hatswork.com/blog/2019/09/23/4-tips-for-di splaying-promotional-products-in-a-showroom/
12. https://www.halo.com/blog/tips-using-color-brandin g/
13. https://hatswork.com/blog/2019/09/23/4-tips-for-di splaying-promotional-products-in-a-showroom/
14. https://promo.outdoorcap.com/oc771
15. https://promo.outdoorcap.com/rgr-360m
16. https://promo.outdoorcap.com/oc770
17. https://hatswork.com/blog/2020/01/23/hatswork-roun d-up-january-23-2020/