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Hatswork Round-Up: February 7, 2019![]() Today's Round-Up is all about safety apparel. We will look at different industries 1 that require high-visibility pieces as well as sun safety. Finally, we will discuss ways to upgrade the perception of our industry from a trinkets and trash mentality to one of high-quality, products and coveted pieces. Promo MarketingHow to Navigate the Rugged and Safety Apparel Landscape 2The safety apparel category is a small but mighty segment of the promotional products space. The end users who purchase these products are business who work outside and need to be protected from the elements. They often need a high-visibility element 3 to their garments as well so that they are safe in traffic 4 or at night. This article covers the following:
These businesses are keeping their employees in mind when placing orders, and they want waterproof 6 fabrics that are breathable with the latest technology to keep them comfortable during long days and nights at work.
BustleThe 7 Best Packable Sun Hats 14Are you looking for safety apparel this spring 15 and summer 16? Do you need a sun hat that will fit in your carry-on for a weekend getaway? This article looks at seven packable hats with wide brims 17 and UV protection 18. ASIChanging Perceptions of Promo Apparel 19Studies show that traditionally, consumers don't perceive apparel as a high-end product. It's our job as suppliers to change that by offering on-trend styles 20 that are comparable to clothing and accessories consumers purchase in retail environments.
Have you sold safety apparel or high-vis products to any industries we didn't cover? Tell us all about it in the comments below. Did they require reflective or ASNI certified product 22s? Don't forget to follow us on Instagram 23 and Facebook 24 using the hashtag #hatswork. |
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Post date: 2019-02-07 08:00:09 Post date GMT: 2019-02-07 14:00:09 Post modified date: 2019-03-20 11:56:01 Post modified date GMT: 2019-03-20 16:56:01 |
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