“Headwear has gone through a renaissance in recent years because people find more value in higher quality, higher brand value items. With headwear being one of the most visible ways to represent a brand, more distributors should get versed in headwear, lean on great suppliers to help them through the details, and consumers understand the value of headwear is extremely high.” Ben Roberts, Senior VP of Marketing at Outdoor Cap.
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Carhartt gave away caps at the Bassmaster Classic with a minimum $5.00 donation and raised $6,000 to be used as part of a clean-up project at areas near Greenville, South Carolina. This is just another example of using headwear to raise money for a cause.
Did you know that the months with the most online searches for a promotional cap are March, May, and June? Or that the top ten search terms are those listed below? See these statistics and more by clicking the link above.