Hatswork Round-Up: September 7, 2017

September 7, 2017 - By Emily Potter

Today, we’re looking at how the promo industry has responded to the devastation caused by Hurricane Harvey with more damage expected from Irma.


Outdoor Cap

How You Can Help Outdoor Cap Reach $25,000 for Hurricane Harvey Victims

Outdoor Cap Company, Inc. has pledged to donate $1.00 for every dozen meshbacks sold in the month of September, up to $25,000. Please consider this when placing any headwear orders this month.

The Washington Post said,

“The Rain from Harvey is in a class of its own. The storm has unloaded over 50 inches of rain east of Houston, the greatest amount ever recorded in the Lower 48 states from a single storm. And it’s still raining.”

Additionally, Outdoor Cap donated 1,000 caps to Hirsch Gift in Houston, Texas.

Promo Marketing

Promotional Products Industry Helps with Hurricane Relief

Hirsch Gift Inc. has been coordinating the relief efforts by taking in donation shipments and distributing them to local shelters in the Houston area. They’re updating the list of items in need regularly on their Facebook page.

Bullet and Charles River Apparel are also mentioned in this article for their donations of power banks and rain jackets, respectively.


Trump Criticized for Branded Headwear

Usually on Hatswork, we talk about how hats, well…work. However, every now and then, they fail miserably as was the case with our 45th President last week.

Hey, you gotta take the good with the bad, right?

In the wake of Hurricane Harvey, the President visited the Lone Star State. In most of his Texas appearances, he was wearing one of his USA 45 caps, which he sells for $40 on his website. Trump critics say this insinuates he’s more concerned about selling merch than those affected by the storms.

What do you think of Trump’s decision to promote his branded headwear? Are people overreacting or is it truly inappropriate? Let us know what you think in the comments below. You can also follow us on Instagram using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


Hatswork Round-Up: September 14, 2017


Hatswork Round-Up: August 31, 2017