Hatswork Round-Up: February 28, 2019

February 28, 2019 - By Emily Potter

In today’s Round-Up, we’re giving you four tips to help you select the right promotional product for your brand. We’ll also look at how social justice warriors and MLB players alike are using the game and their platform to bring awareness to those less fortunate. After all, baseball caps work, am I right?


Plan Ahead to Choose the Right Promotional Product

There are millions of products out there that you can put your logo on, but did you know the most popular items are apparel, writing instruments, drinkware, bags, and tech items? It is your job as a small business owner to decide what is going to be the most effective promotional product for your brand. But just so you know, one third of men wear their baseball cap at least once a week. Following the four tips in this article will help you make that decision.


MLB Players Bring attention to Derby Facility Baseball Caps with #NewEraHatsOff

Washington Nationals’ Sean Doolittle and Houston Astros’ Collin McHugh, both pitchers, tweeted their support for the workers at New Era’s Derby, New York facility with the hashtag #NewEraHatsOff after the company announced its plans to close the plant in March.

“My wife and I lived with a woman whose family worked in that factory since its inception. She showed me hats from the early years of MLB and was so proud of her connection to the game,” said McHugh.

Most of the work that was done in Derby will now be outsourced to a third party outside the United States.

Promo Marketing

Activists Give Out Thousands of Pro-Dreamers Promo Items to Congressional Baseball Game

A group of activists attended the Congressional Baseball Game with their own promotional products supporting Dreamers, undocumented immigrants who were brought to the United States as children. The LIBRE Initiative is a non-profit that works to empower the Hispanic community. They passed out koozies and foam fingers with sayings like, “Batter up, Congress! Dreamers are waiting,” and “90% of Americans want Dreamers safe at home #whatarewewaitingfor.”

Have you seen any baseball caps that promoted a non-profit or social movement? Tell us about it in the comments below. You can also follow us on Instagram and Facebook using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


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