Hatswork Round-Up: March 1, 2018

March 1, 2018 - By Emily Potter

In today’s Round-Up, we are looking at yet another cap that is changing the market with its environmentally friendly design.

We will also talk about eight of the best running caps in the retail space, and give you tips to make your trade show booth stand out no matter how crowded the show it.

Promo Marketing

New Denver Broncos Hats Made from Four Water Bottles Each

Last week, we told you about how The North Face is offering a beanie made of wool that reduces carbon emissions. Here is another cap working overtime to go green.

In November, the NFL’s Denver Broncos debuted a new cap made of Repreve fiber, an eco-friendly material made from four recycled plastic bottles.

The Detroit Lions have practice jerseys made of the same material; it will be interesting to see if other teams adopt this economical mindset.

Runner’s World

8 Cool Running Hats to Shield You from the Sun

As we know, running hats keep the elements, rain, sun, and wind, out of your eyes, and wick moisture away keeping sweat from dripping and impairing your vision. Many also have UPF certifications to protect the wearer from the sun’s harmful rays. For runners with long hair, hats also keep it out of their face.

This article lists eight of retail’s top running caps with extras like ventilation and reflective elements.


How to Build Your Trade Show Booth Sales

This article is all about selecting the best signage, flags, table coverings and more no matter what size your booth is, or how big the trade show.

It is important that your company’s branding and logos stand out among all the other clutter you will be competing with while also appearing professional. ASI sat down with representatives specializing in booths to get their advice.

What details do you want in a running cap? Let us know in the comments below. You can also follow us on Instagram using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


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