Author Archives: Ben Roberts

Ben is the senior marketing leader for one of the world's largest headwear suppliers, Outdoor Cap Company. He lives in Northwest Arkansas with his wife and two children. Ben loves a rather absurd breadth of subjects from astronomy to zoology and many things in between, but most days finds himself practicing the discipline of influence we call marketing.

Education

No Social Dilemma Here: Promo Headwear Offers the Value of Deep Endorsement

November 10, 2020 - By Ben Roberts

Many of you may have seen the recent documentary, “The Social Dilemma,” a scary look at how some aspects of social media are damaging to society. It polarizes our news and our views. There are several similar films and media including “The Great Hack,” “Agents of Chaos,” “Black Mirror,” and […]

Ben Roberts

Ben is the senior marketing leader for one of the world's largest headwear suppliers, Outdoor Cap Company. He lives in Northwest Arkansas with his wife and two children. Ben loves a rather absurd breadth of subjects from astronomy to zoology and many things in between, but most days finds himself practicing the discipline of influence we call marketing.

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Hatswork Round-Up: March 26, 2020
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Businesses

A Two Minute Introduction to Cap Sublimation

April 18, 2016 - By Ben Roberts

Sublimation is a fairly new technique that has taken creativity of printable products to a new level, especially caps. Cap sublimation gives you creative freedom to create bold designs in vivid color that will showcase your company. With sublimation you can take any digital image, no matter the size or […]

Ben Roberts

Ben is the senior marketing leader for one of the world's largest headwear suppliers, Outdoor Cap Company. He lives in Northwest Arkansas with his wife and two children. Ben loves a rather absurd breadth of subjects from astronomy to zoology and many things in between, but most days finds himself practicing the discipline of influence we call marketing.

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Promotional Products Work! Week: Headwear that Lives On

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What Does Your Hat Say About You? (Quiz)
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Quizzes

What Does Your Hat Say About You? (Quiz)

March 16, 2016 - By Ben Roberts

What does the hat you’re wearing say about you? The answer… quite a lot. Headwear is a functional yet fashionable item and represents YOU while also letting everyone else know what you are all about by the type or brand of hat on your head. Learn if the hat you’re […]

Ben Roberts

Ben is the senior marketing leader for one of the world's largest headwear suppliers, Outdoor Cap Company. He lives in Northwest Arkansas with his wife and two children. Ben loves a rather absurd breadth of subjects from astronomy to zoology and many things in between, but most days finds himself practicing the discipline of influence we call marketing.

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A Two Minute Introduction to Cap Sublimation

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Promotional Value of Headwear: A Selling Tool For You (Video)
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Education

Sandwiches, Crowns, and Eyelets – The Anatomy of a Baseball Cap

March 6, 2016 - By Ben Roberts

Well, you can’t eat this sandwich, but as millions of people who love to wear a baseball cap, they might have this sandwich and not even know it. So if you want to find out if you have this mysterious sandwich, then follow along as we describe the parts of what […]

Ben Roberts

Ben is the senior marketing leader for one of the world's largest headwear suppliers, Outdoor Cap Company. He lives in Northwest Arkansas with his wife and two children. Ben loves a rather absurd breadth of subjects from astronomy to zoology and many things in between, but most days finds himself practicing the discipline of influence we call marketing.

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Promotional Value of Headwear: A Selling Tool For You (Video)

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12 Things You Didn’t Know About Promotional Headwear (Infographic)
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Businesses

12 Things You Didn’t Know About Promotional Headwear (Infographic)

March 1, 2016 - By Ben Roberts

Who has time to think about the VALUE your advertising dollars bring? You are busy running a business. The last thing you have time for is researching the best way to spend your money to market your business. But you’re in luck! We did it for you! Check out this […]

Ben Roberts

Ben is the senior marketing leader for one of the world's largest headwear suppliers, Outdoor Cap Company. He lives in Northwest Arkansas with his wife and two children. Ben loves a rather absurd breadth of subjects from astronomy to zoology and many things in between, but most days finds himself practicing the discipline of influence we call marketing.

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Sandwiches, Crowns, and Eyelets – The Anatomy of a Baseball Cap

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Why we created Hatswork
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