Hatswork Round-Up: May 2, 2019

May 2, 2019 - By Emily Potter

In today’s Round-Up, we’re looking at the queen of entertainment promotions – Taylor Alison Swift. We will also discuss shoes printed with famous paintings, and even more bucket hats.

Promo Marketing

Taylor Swift is So Famous that Her Cats Have a Merchandise Line Now

In case you didn’t know, Taylor Swift released her new song, Me!, last week. She is the pinnacle of entertainment promotions. Each Swift era, of which there are seven now, has its own look and vibe, with everything from red lipstick to snakes, and now butterflies. But one motif has remained constant in her life and brand over the past few years: cats.

This article explores all of the TSwift merch containing the likeness of her cats, Meredith Grey and Olivia Benson. With the addition of little blue-eyed Benjamin Button, I anticipate more merch in the near future.


Case Study: Van Gogh Paintings Featured in New Vans Collection

Why is a blog titled #Hatswork doing a feature about Vans shoes? Well, at Outdoor Cap, we always say the equal, but opposite product of headwear is footwear.

If you like fine art and sneakers, you will not want to miss this article. The Van Gogh Museum in Amsterdam recently collaborated with Vans to produce slip-ons, t-shirts, backpacks, jackets, sneakers, and hats printed with renderings of some of Van Gogh’s most iconic paintings.

Get it? Vans…Van Gogh.

Men’s Style

Bucket Hats for Everyday Wear

We told you last week that bucket hats are back in style. This article looks at seven specific men’s styles from high-fashion trends to fishermen caps and other outdoor styles.

What do you think about the bucket hat trend making a comeback? Let us know in the comments below. You can also follow us on Instagram and Facebook using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


Hatswork Round-Up: May 9, 2019


Hatswork Round-Up: April 25, 2019