Hatswork Round-Up: January 18, 2018

January 18, 2018 - By Emily Potter

Today we’re looking at headwear embroidery. We’ll also discuss how to impress millennials and your own company’s employees with your promotional swag.


Ask an Expert: Create Stand-Out Hats

This article is all about how to create custom headwear embroidery that stands out from the norm. It answers the following question:

My client wants hats that stand out from the crowd. What are some bold or nontraditional methods I can suggest?

Brian Burr of Wholesale Apparel suggests, like we do, that if your customer is looking to cover large surface areas, or unconventional parts of the cap, like the visor, that you seek out a company, like Outdoor Cap that offers custom programs in which the fabric is embroidered prior to forming the hat. Be sure to visit our embroidery blog for more tips.

Although, this isn’t your only option. Caps have come a long way in recent years. Gone are the days in which 5-panel trucker hats with stiff buckram are your only option. Today’s caps are easier to hoop, and many fabrics are soft enough to take the thread easily.


What Millennials Want—Trending Promotional Swag

We’ve all heard the stereotypes associated with millennials. But what does this have to do with promotional swag?

Well, the fact is millennials aren’t going to be impressed by your company if you give them a pen or refrigerator magnet. They want items that look sharp and are useful in their everyday lives.

  1. Tech Accessories
  2. Drinkware
  3. Health & Wellness Items
  4. Apparel & Headwear


Host the Perfect Company Meeting or Event

Most businesses host company meetings or events at a minimum of once per year. This blog will help you take your company’s meetings to the next level with gifts and giveaways that will surprise and delight your employees.

We’ve talked in the past about utilizing promotional swag as another way to show appreciation to your employees and maintain a happy and productive work environment.

  1. Team Apparel
  2. Travel Accessories
  3. Room Gifts
  4. Meeting Room Giveaways
  5. R&R Ideas

Tell us about your success stories selling promotional swag to millennials in the comments below. You can also follow us on Instagram using the hashtag #hatswork.

Emily Potter

Emily is the Content Marketer for Outdoor Cap Co. She holds an M.A. in AD & PR from the University of Alabama and a B.B.A in Marketing. Emily is an avid Crimson Tide football fan. She has a golden retriever named Opie Winston, and a cat named Tide.


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