Our first two articles today, discuss the future of the industry and your individual business. We’re hoping to get you thinking and looking ahead at what is to come for promo products.
We’ll also talk about some great promo products to consider passing out this winter to keep your clients warm and cozy.
ASI’s Counselor Magazine published this interview with two friends within the promo products industry: Chuck Fandos and CJ Schmidt to discuss the future.
They answered questions about commissions for salespeople, product safety, shipping speed, and overseas sourcing. Check out the full interview for the back and forth banter between these two.
This article offers two business scenarios to consider.
- A printer starts to lose market share so he expands his business to include promotional products.
- A printer starts to lose market share so he partners with an already successful promotional products distributor.
Which would you choose? The first printer incurs additional expenses but also increases his revenue. The second however, increases his revenue with no additional expenses, but has less room for growth.
This blog offers ideas for winter-weather promotional products including beanies and knit caps. Hats and outerwear are especially important to brands because they will never be covered up with other articles of clothing. Check out the full list of ideas below.
- Promotional Blankets
- Coffee Mugs & Hot Cocoa Kits
- Hats, Scarves, & Gloves
- Other Winter Apparel
- Quirky Items
What do you think the future of the industry will look like? Do you have any other winter product suggestions? We would love to hear from you; let us know in the comments below. You can also follow us on Instagram using the hashtag #hatswork.